Press Release

FOR IMMEDIATE RELEASE:

Contact:
James Meredith - VP, Marketing and Communications
 
Phone:
972-665-1060
 
Fax:
972-665-1235
 
Thursday, August 08, 2013
 
CINEMARK ANNOUNCES OPENING OF NEW 14-SCREEN ALL- DIGITAL MOVIE THEATRE IN CINCINNATI, OH

New Multiplex   Features Cinemark's NextGen Cinema Design Concept and an XD Auditorium

 

PLANO, Texas - Cinemark   Holdings, Inc. (NYSE: CNK), one of the world's largest motion picture   exhibitors will open a new 14-screen, all-digital movie theatre featuring the   new Cinemark NextGen cinema design concept in Cincinnati, OH on Friday,   August 9, 2013. The new Cinemark Oakley Station and XD theatre located at   3025 Disney Street in Cincinnati will showcase large, wall-to-wall and   floor-to-ceiling screens, enhanced sound systems, and digital presentation in   every auditorium. The theatre will feature a Cinemark XD: Extreme   Digital Cinema auditorium and seven of the auditoriums will be RealD   3D capable.

"The new Cinemark Oakley Station is our first   complex to be constructed in the Cincinnati market," states Tim Warner,   Cinemark's Chief Executive Officer.    "The new theatre introduces Cinemark's NextGen and XD auditoriums and   will quickly become recognized as the preferred theatre to enjoy a great   movie-going experience."

Long recognized as a pioneer in the theatrical   exhibition industry, Cinemark is taking the cinema entertainment experience   to the next level. The new NextGen theatre, Cinemark Oakley Station, will   offer the latest technology, cutting edge amenities and customer preferred   options all under one roof. These NextGen amenities will include:

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  • State-of-the-art viewing environment with wall-to-wall, ceiling-to-floor screens available in all auditoriums
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  • 4K digital projection powered by Barco projectors; RealD 3D capability
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  • Enhanced, sound systems that will enable customers to hear the movie as the filmmakers intended
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  • A cafeteria style concession stand - offering freshly-popped popcorn, Coca-Cola fountain beverages and favorite candy brands
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  • Party room for birthdays and celebrations
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  • Cinemark XD: Extreme Digital Cinema auditorium

Information about Cinemark XD: Extreme Digital   Cinema auditoriums:

Cinemark will be bringing their exclusive large   screen format, Cinemark XD: Extreme Digital Cinema auditorium   to the market.  Cinemark XD is a   complete entertainment environment featuring a large wall-to-wall and   ceiling-to-floor screen, plush seating and a custom digital surround sound   system featuring the latest in sound technology. The digital images will be   delivered by a Doremi server and a Barco DLP digital projector, which offers   the brightest light standards in the industry. The XD auditorium will exhibit   the newest movies every week, including 2D and RealD 3D pictures.

Cinemark takes pride in creating the best   entertainment experience in the industry. In order to make movie-going as   easy and enjoyable as possible, Cinemark focuses on offering more choices to   their customers. For example, the new theatre will feature online "Print   at Home" ticketing, available at www.cinemark.com. This   will make it easy for patrons to purchase tickets in advance from the comfort   of their home or office. Customers will be able to bypass lines at the box   office and go directly to kiosks in the theatre lobby.  Also, guests can download and purchase   tickets through Cinemark's mobile applications that are available for iPhone   and Android phones. Finally, to stay connected, customers can sign up online   to receive free, weekly showtime emailers that contain online coupons for   discounts at the concession stand and other weekly special offers.

Several grand opening activities and offers are   planned for both Friday, August 9th and Saturday, August 10th; the first 50   customers each day who purchase a ticket at the box office will receive a   free Cinemark swag bag filled with Cinemark logoed items and movie giveaways.   Further details of these offers and a complete listing of grand opening   events, advance ticket purchases and showtime information can be found at www.cinemark.com.

ABOUT CINEMARK HOLDINGS, INC.

Cinemark is a leading domestic and international   motion picture exhibitor, operating 504 theatres with 5,794 screens in 40   U.S. states, Brazil, Mexico, Argentina and 10 other Latin American countries   as of June 30, 2013. For more information go to www.cinemark.com.