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Nothing. Imagine a dollar sign with a giant zero beside it.

Simply sign-up for a Cinemark account at Cinemark.com/connections. Customers not logged in, will be prompted to log in and join Cinemark Connections for ticket purchases. You can still earn points by printing your QR code to have scanned at a theatre, or entering your Connections ID at checkout for online purchase. Online reward redemption coming soon!

When you join, you’ll get a personalized QR code on your app. Be sure to have that scanned any time you make a purchase at the box office or concession stand to earn the points for those transactions. You earn 10 points for each transaction and can earn bonus points during promotions on specific films during the year. You can also provide your phone number or email address during checkout and have your points applied to your account without needing to scan.

When you’re making a purchase, open the Cinemark app and pull up your Connections QR code or print the QR code from Cinemark.com/Connections. Then present the QR code to the cashier to be scanned.

You can earn up to 25 points in a single 24-hour period, with no limit on your total points overall. Each transaction is worth 10 points, regardless of how much you spend. So you can earn 10 points on your movie tickets (purchased online or at the box office) and 10 points for your snacks at the concession stand (but not alcohol purchases).

Unfortunately, your QR code has to be scanned at the time of purchase to get your points.

Oh no! Sorry about that. Just email connections@cinemark.com and tell us what happened. One of our wonderful customer relations representatives will contact you.

Use your Cinemark app to find an awesome reward you have enough points for and select the redeem button. Then quietly brag to the person next to you.

If you don’t see anything you want, check back later as new rewards are being added all the time.

Points will expire after one year if you don’t scan your QR code or redeem any rewards.